The PPC campaign is an ideal tool to attract visitors to a website. But the design and the functionality of the website then has to be so appealing that a visitor becomes a customer and buys the product. We have created the campaign supporting Fleet Management service of the company Raiffeisen – Leasing. It is designed for enterpreneurs and small companies and it includes purchasing of cars as well as their maintenance. The campaign included design and realization of a microsite and PPC campaign. The microsite introduces benefits of the service and motivates visitors to submit an order. It is supported by the complex PPC campaign consisting of remarketing, a banner campaign in content network and a search campaign by keywords.
Czech Manufacturer on the Global Network
